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Murdoch and Pay per Browse

13 August 2009 by Administrator

How interesting that Rupert Murdoch wants to charge for Internet content on his newspaper titles. Now you may, or may not have an opinion about the matter.  After all - who has time to read the newspapers online? But for those of us who are providing Internet content simply for the joy of it - well we reckon it's very much a case of "watch this space".

Obviously here at The Interview Online, we simply adore what we are doing and we can't tell you how much pleasure  we get from studying the analysis reports to find out that "ooh someone in Beijing spent 5 minutes listening to the Sarah Dunant Interview".

HOWEVER….

There will come a point when, unless we have discovered a way of making some money out of this (we're not talking a fortune, even a living, just a few pennies here and there) we will have to have a rethink. No worries at the moment because we're working on it. Any sponsors out there who would like to be identified with a world famous author? We'll you won't be too surprised to know we'd like to hear from you!

But enough of the vulgar subject of money and back to Mr. Murdoch.

It will be REALLY interesting to see what happens say 2 years from now. Will people subscribe to News International or will they simply abandon it? Will they pay for what they perceive as "high end content"? Will The Times be pay per view, and The Sun free? And then the really biggie… What about the BBC?

They must be popping champagne at the BBC.  Those guys are already big players and bingo! One of their main competitors puts up its own hurdles.
Perhaps the British government (who are pretty anti-BBC at the moment) will turn round and say that since it's the licence-fee payer coughing up for the service, why should it be freely available to literally the whole world?

You will have your own thoughts but if you'd like to comment please click here and maybe we'll mention it in the next blog.